In the second set of reflections on the 2015 Europa Cinemas conference, Michael Gubbins looks at the place of cinema … More
Tag: Audience research
Cinema in the on-demand age. Part 1
Independent cinemas across Europe gathered in Prague for the first Europa Cinemas conference as a 100% digital network. SampoMedia’s Michael Gubbins … More
Sampo study: Stranger By The Lake
OVER THE LAST year, SampoMedia has been commissioned to analyse a series of films released simultaneously in theatres and VOD … More
Cinema as event: Insight Report
SampoMedia has been suggesting for some time that cinema should be studying how to adapt to an emerging Experience Economy. Our … More
SampoMedia: What we do
SampoMedia was founded in 2013 by Peter Buckingham, the former Head of Distribution and Exhibition at the UK Film Council … More
Cinema: Is the price still right?
A comforting cliche that has held true for decades is that film always performs well in a depressed economy. In hard … More
Europa Cinemas: Renewing audiences
CINEMAS need to learn to work with young people, rather than for them, if they are serious about renewing their … More
A Field In England – Insight report
SampoMedia’s in-depth report into the day-and-date release of Ben Wheatley’s genre-busting fourth film A Field In England is published today. … More
SampoMedia Insight reports published
Two reports from SampoMedia on the impact of day-and-date releasing of films have been published by the British Film Institute … More
Access, experience, ownership key to demand models
Ernest Bevin, Foreign Secretary in the radical 1945 UK government famously described his foreign policy as being able “to buy … More
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